bootybarre® Launches Across U.S. Club Markets in 2016
SAN RAMON, CA - February 16, 2016
24 Hour Fitness, in partnership with world-renowned fitness and wellness expert Tracey Mallett, is launching bootybarre across club markets in 2016.
Created by Tracey Mallett, bootybarre is a 45 – 60 minute workout consisting of a dynamic warm-up and upper body work, followed by 30 minutes at the barre. Cardio drills are infused throughout, to keep the body moving and heart rate up. High-energy music is mixed to keep participants motivated through to the end and the workout concludes with Pilates-inspired abdominal and back work, followed by a restorative stretch.
“As a former dancer, I wanted to create a workout that incorporates elements of dance conditioning, Pilates and yoga, but modified to suit all levels of fitness while still being extremely effective and easy on the joints,” said bootybarre Creator, Tracy Mallet. “bootybarre requires no prior dance experience and consists of unique, deep-toning techniques with active flexibility, to tone and tighten the whole body in under 60 minutes.
“I’m thrilled to introduce this program to 24 Hour Fitness. It’s especially effective for people with time-crunched schedules because it builds total-body strength and flexibility, while keeping your energy level high.”
bootybarre is safe and efficient, using the resistance of one’s own body and light weights to tone and strengthen. Each exercise series flows together seamlessly and in a controlled way to keep the heart rate elevated and boredom at bay. The controlled movements in a bootybarre class are focused on proper biomechanics and strengthening not just the bigger muscles groups, but the smaller stabilizing muscles, which often get neglected but reduce pressure on joints and the spine.
“Tracey is a master at program development that is first and foremost fun and engaging, but equally important, that delivers a challenging progressive and authentic barre workout for total body results,” said Lashaun Dale, Vice President, Content & Programming,
24 Hour Fitness. It’s innovative programs like this that continue to expand the fitness world for our members and inspire them to live their best life.”
About Tracey Mallett, Program Creator, bootybarre®
Tracey Mallett continues to revolutionize the exercise world with her body changing techniques designed specifically for time-crunched individuals. A fitness professional for over 20 years, Tracey’s roles span from television host to author of two books to creator of a best-selling line of dance and fitness-based DVDs. She is an International Fitness and Wellness Expert, dancer, choreographer and Master Pilates Instructor who teaches around the world. She owns her own fitness and Pilates studio in S. Pasadena, Los Angeles, and is currently certifying trainers worldwide in the “bootybarre” technique. A former professional dancer and originally from the UK, she has presented her workshops at many major professional fitness conferences domestically and internationally.
About 24 Hour Fitness
Headquartered in San Ramon, Calif., 24 Hour Fitness is a leading health club industry pioneer, serving nearly 4 million members in 450 clubs across the U.S. For more than 30 years, the company has been dedicated to helping members change their lives and reach their individual fitness goals. With convenient club locations, personal training services, popular group exercise classes and a variety of strength, cardio and functional training equipment, 24 Hour Fitness offers fitness solutions for everyone.
Please visit 24hourfitness.com for more information and to find the club nearest you.