24 Hour Fitness® Launches Team USA Bootcamp Program

Inspired By Team USA Athletes – Train Like An Olympian And Paralympian In August

 

SAN RAMON, CA - July 7, 2016

24 Hour Fitness, a proud sponsor of the United States Olympic Committee (USOC) and Official Fitness Center Sponsor of the U.S. Olympic and Paralympic Teams, introduces a Team USA Bootcamp into all club markets next month, as the Rio 2016 Olympic Games begin.

Team USA Bootcamp is inspired by Team USA athletes, and the five distinguished “Team 24” U.S. Olympic and Paralympic Team athletes announced by 24 Hour Fitness earlier this year.  The 50 minute program is a fun, fast-moving interval strength circuit-style workout that delivers total body conditioning, core challenges and mental training that will leave participants feeling like champions.  The mix of workout movements begins with a group warm-up, moving briskly into a cardio challenge, lower then upper-body circuits, and a core circuit.  Between each circuit is a unique Team USA Challenge—an energy blast that combines physical and mental abilities, similar to the challenging training regimens of Team USA athletes.

“In our relationship with Team USA, we are extremely moved by the inspiring and relatable athlete stories,” said Lashaun Dale, Vice President, Content & Programming, 24 Hour Fitness.  “The Team USA Bootcamp helps us channel the energy and motivation we get from these athletes, particularly during the Olympic and Paralympic Games, in order to inspire our own fitness journeys.”

“We’ve noticed that our members are more compelled to accelerate their gym workouts during the Olympic Games.  When we witness greatness at its best during the Rio Games, we want to step up our game too.  This program delivers an excellent opportunity to do just that,” Dale noted.

Members of Team 24 include:

 

Since 2004, 24 Hour Fitness has proudly partnered with the U.S. Olympic and Paralympic Teams to support Team USA’s top competitors as they work tirelessly to bring home the gold. More than 100,000 athletes have passed through the Olympic Training Centers and utilized equipment provided by 24 Hour Fitness in their quest to compete at the Games.  24 Hour Fitness also helped design and outfit the High-Performance Training Centers (HPTC) in London in 2012 and Beijing in 2008, and this dedication continues with the HPTC at the Rio 2016 Olympic and Paralympic Games.

The Team USA relationship also offers interesting opportunities for club members and consumers to engage with the athletes and the Rio 2016 Olympic and Paralympic Games including:

 

 

 

About 24 Hour Fitness

Headquartered in San Ramon, Calif., 24 Hour Fitness is a leading health club industry pioneer, serving nearly 4 million members in over 400 clubs across the U.S. For more than 30 years, the company has been dedicated to helping members change their lives and reach their individual fitness goals. With convenient club locations, personal training services, popular group exercise classes and a variety of strength, cardio and functional training equipment, 24 Hour Fitness offers fitness solutions for everyone.

Please visit 24hourfitness.com for more information and to find the club nearest you.


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